MADE FRESH DAILY
Premium Soft-Serve
Always Raising
The Bar
52+ FLAVORS
Hand-Churned
Milkshakes
You'll Crave
WE HAVE FLAVORS FOR DAYS
Award-Winning · Black Woman-Owned
BEST ICE CREAM IN HARRISONBURG, VA
SEE OUR MENU
MADE FRESH DAILY
52+ FLAVORS
WE HAVE FLAVORS FOR DAYS
Our Specialties
From King Milkshakes to Gourmet Sundaes, every item on our menu is crafted with premium ingredients and made fresh daily. Explore the full menu to discover all 52+ milkshake flavors, gourmet sundaes, and our legendary dark chocolate brownies.
Our Story
Branch's Soft Serve Ice Cream Truck is an award-winning, black woman-owned ice cream truck located in Harrisonburg, VA. We specialize in Premium Soft-Serve Ice Cream, Specialty Sundaes, Rich Dark Chocolate Brownies, Custom Brownie Sundaes, 52+ Hand-Churned Milkshake Flavors, Banana Splits, Shaved Ice & Sno-Burgs.
We bring the sweetness to your events — Weddings, Employee Appreciation, Corporate Events, Field Trips, Private Parties, Festivals, School PTOs, Fundraisers & more!
BOOK US FOR YOUR EVENT
Book Branch's
Weddings, anniversaries, graduations, reunions, and more — we bring the ice cream to you.
Employee appreciation days, company picnics, and corporate celebrations. Proud to have served Walmart, Target, Reynolds, Merck, Hershey, Danone, Skyline Dental Arts, Weiler Orthodontist & Invisalign, and more.
Field trips, school fairs, and PTO fundraisers with 10% donated to your organization.
Community festivals, fairs, and large-scale events throughout the Harrisonburg area.
Come Find Us
5:00 PM – 8:00 PM
Closed
11:00 AM – 8:00 PM
2:00 PM – 8:00 PM
📍 54 S. Main St, Harrisonburg, VA
Follow us on social media for daily location updates and upcoming events!
Community
Raise money for your school or organization with Branch's Ice Cream Fundraiser. Branch's will donate 10% of sales raised to your school or organization.
What Customers Say
Average Rating
Across all platforms
Years in Business
Serving Harrisonburg since 2015
Milkshake Flavors
Something for everyone
Ice Cream in Town
“Best in Harrisonburg” — customers
“Found this place a week ago. Been back twice already with wife and kids. We all love it! Soft serve tastes great! Lots of topping options. Awesome brownies! And even have shaved Hawaiian Ice! The customer service is excellent and prices are very fair! Very friendly folks! Highly recommend Branches Ice Cream!”
“Very cute and local food truck serving up soft serve. The man running the truck was super kind and happy to have us enjoy some ice cream. The food is pretty cheap and delicious. Brownie was soft, warm, and decadent. Soft serve was light and creamy. Would definitely come back here again!”
“Delicious soft serve ice cream and a massive selection of sundaes and desserts. This new downtown staple is a welcome addition! Try it out today — they’re often open later than their stated hours if they’re busy.”
“So rich and decadent! An amazing treat! The fresh homemade brownie waffle and waffle cone were a delight. You could taste the hints of cinnamon in the cone and the brownie was crisp on the outside and warm and soft on the inside. And if you try it you have to try the Nutella and banana toppings. Will definitely be back again!”
“It’s real, creamy, and super satisfying! The best in Harrisonburg and surrounding areas! You may think I’m biased, but the ice cream speaks for itself — to send it out of this world, put a homemade fudge brownie on top!”
“I JUST got a pistachio malt. Tommy is so sweet and kind, and he made my day. The ultimate comfort dessert, even when it’s cold outside. Thank you, Tommy!”
Get In Touch
54 S. Main St
Harrisonburg, VA